Study and methods
Qualitative virtual ethnography and analysis of 134 Chinese-produced Spanish-language vlogs.
Key findings
- Vloggers combine resources from formal education and informal media practices.
- Subtitles, translation, feedback requests and danmu comments support multimodal expression and reflection on language.
The findings describe practices on one platform and in a particular learner context.
How this work can be used
Use this study to inform research on learner-created video and to consider multilingual subtitles, reflection and peer feedback in language-learning projects.
Cite this article
Zhang, L.-T., Vázquez-Calvo, B., & Cassany, D. (2023). The emerging phenomenon of L2 vlogging on Bilibili: characteristics, engagement, and informal language learning. Profesional de la información, 32(3), Article e320301. https://doi.org/10.3145/epi.2023.may.01
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Publication details and access links checked 2026-10-07. Source record.